Applied AI. Early and all-in.
Every one of these systems follows the same principle: AI handles the labor so the human can focus on the meaning.
Credential
Companies need video content that competes. Traditional production timelines are long and expensive.
AI-native video production — from storyboard to final cut. A fundamentally different workflow that delivers broadcast-quality work at a fraction of the cost and timeline.
Broadcast-quality deliverables. Radically compressed timelines. Delivered across independent clients and as part of the SGWX production team.
Major international sporting event. Dozens of stakeholders. Staff spent days every year pulling data from old spreadsheets, rebuilding documents from scratch.
Built an automated system that pulls historical data and generates ready-to-use briefing documents.
What took days now takes minutes. Errors eliminated. The team got their time back.
Performance data lived on multiple platforms. Formats were inconsistent. It took hours every week to manually pull and reconcile numbers.
Built an automated system that pulls data from all platforms, merges inconsistent formats, and generates performance insights automatically.
What took hours every week now runs on its own — and surfaces insights that manual reviews missed. Designed to scale.
Downloads were in decline. Leadership needed a recovery plan.
Used AI to analyze 2+ years of performance data — analysis that would have taken a team weeks. Discovered the real problem: the content had never built an organic audience. Reframed the entire strategy from recovery to first-time growth.
Delivered a 55-page deck with actionable recommendations. Changed the strategic direction entirely.
55 transcripts to search. 120+ quotes to cut, shape, and structure into a 5-act story. Multiple tracks of music to source. One-person team.
Built AI tools that handled the tedious parts — transcript searching, organizing quotes into a paper edit, writing music prompts, building meta tags. What remained was the creative work: culling 120+ quotes into 26, shaping the narrative, editing the episode.
Delivered in a fraction of the usual timeline. AI handled the labor. The human made the art.
The final chapter takes that principle to its furthest conclusion yet.
Next: Experiential Knowledge Design →